![]()
Media
Contact:
Chad Sour
GolinHarris for MetroPCS
Email: CSour@golinharris.com
Phone: 972.341.2507
USA Basketball National
Team Member and Basketball Star Deron Williams Suits
up as Official Spokesperson for MetroPCS
Partnership
will build awareness for the carrier’s expanding Samsung phone lineup and
nationwide service
DALLAS (February 14, 2012) – Today, MetroPCS Communications,
Inc., the leader in flat-rate, no annual contract and unlimited wireless
services, announced a partnership basketball star Deron
Williams. As the only 4GLTE
no-contract wireless service provider, this partnership provides a unique
opportunity for MetroPCS to build awareness for its Samsung Android 4GLTE
smartphone lineup and the unprecedented value it brings customers with
nationwide 4GLTE service at
about half the cost of other providers.
“Deron Williams is
highly regarded as one of the top point guards in the world, and dedication on
and off the court have been a source of admiration for his teammates, coaches
and fans throughout his professional basketball career,” said Tom Keys,
president and COO of MetroPCS. “We couldn’t be more excited to bring on a
spokesperson that shares our commitment for superior performance as we
continually strive to move our customers forward with innovative devices and
services at an incredible value.”
As a spokesperson, the
seven-year veteran will support various MetroPCS marketing programs, including
but not limited to advertising and a commercial spot for MetroPCS’ new brand
campaign, everybody’s moving to metro>, as well as exclusive promotions for
upcoming Samsung Mobile device launches.
Additionally, Williams will interact with consumers through public
appearances on behalf of the brand, and participate in various social media
initiatives.
“I believe that success
stems from a strong desire for growth and improvement,” said Deron Williams. “I’m excited and honored to join forces
with a brand that has grown from its beginning in my hometown of Dallas, into
the fifth-largest facilities-based wireless carrier in the United States,
breaking new ground in its industry all along the way.”
Deron Williams, a member of the 2008 USA
Basketball Men’s National Team and a finalist to represent USA Basketball in
2012, joins the MetroPCS family shortly after the service provider inked a
two-year agreement as the official wireless partner of USA Basketball. As part
of this partnership, MetroPCS embarked upon the USA Basketball Dream Tour – a
nationwide journey that connects fans with legendary basketball players.
For
more information, please visit:
Details on rate plans
and service features: www.metropcs.com/plans
MetroPCS Terms and
Conditions of Service: www.metropcs.com/privacy/terms.aspx
Press resources: www.metropcs.com/presscenter
Follow MetroPCS on
Twitter: www.twitter.com/metropcs
Become a fan of
MetroPCS on Facebook: www.facebook.com/metropcs
View MetroPCS' latest
videos: www.YouTube.com/metropcs
For the latest on Deron
Williams, please visit:
News, information and more: www.deronwilliams.com
Follow Deron on Twitter: www.twitter.com/DeronWilliams
Become a fan of Deron on Facebook: www.facebook.com/DeronWilliams
About MetroPCS Communications, Inc.
Dallas-based MetroPCS Communications, Inc.
is a provider of no annual contract, unlimited wireless communications service
for a flat-rate. MetroPCS is the fifth largest facilities-based wireless
carrier in the United States based on number of
subscribers served. With Metro USA(SM), MetroPCS customers can use their
service in areas throughout the United States
covering a population of over 280 million people. As of December
31, 2011, MetroPCS had over 9.3 million subscribers. For more
information please visit www.metropcs.com.
About USA Basketball
Based in Colorado
Springs, Colo., USA Basketball is a nonprofit organization and the national
governing body for men's and women's basketball in the United States. As the
recognized governing body for basketball in the United States by the
International Basketball Federation (FIBA) and the United States Olympic
Committee (USOC), USA Basketball is responsible for the selection, training,
and fielding of USA teams that compete in FIBA-sponsored international
basketball competitions, as well as for some national competitions. For further information, go to the official
website of USA Basketball at www.usabasketball.com.
#
# #